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How-To: Golden Brown

How-To: Golden Brown

Step by Step on how to create this Golden Brown color from the Modern Renaissance Student Collection 2020.

The Ultimate Blonding Technique How-To

The Ultimate Blonding Technique How-To

Join Anna Cantu as she shares with you her summer blonde blending technique that your clients will love. Using the new Hemp Bleach and shine your client’s hair will be healthy and shiny, while lifting up to 9 levels. This simple technique works great on all levels of hair. So come join Anna on some summer blondeing fun!

How-To: CHI Enviro Smoothing Treatment

How-To: CHI Enviro Smoothing Treatment

Today’s Fashion dictates healthy, shiny hair, and our clients are wanting more manageability and less Frizz. The CHI Enviro Smoothing System is simple, fast, and will leave your clients hair stronger, smoother and more manageable.

How-To: Rose Gold Color

How-To: Rose Gold Color

Scroll down to follow the step-by-step using the CHI BOND + Lightening System, CHI Shine Shades, and more. The result will be pure (rose) gold.

How-To: Sun-Kissed Babylights

How-To: Sun-Kissed Babylights

Come Spring and Summer, women are looking to add a little glow to their tresses. Whether it’s ultra-flattering babylights or face-framing golden blonde strokes, CHI Global Board Artist Anna Cantu is breaking down the technique to achieve a natural and perfectly sun-kissed look using the CHI BOND + Lightening System

This CHI Chromashine Look Is Sublime

This CHI Chromashine Look Is Sublime

The next big color has arrived, and it’s here to usher in a sultry season: Lime Green. Don’t believe us? Billie Eilish and Dua Lipa are a few celebs who’ve amped up the edge factor by adding this vibrant color to their tresses. Inspired to take the plunge? Follow the full CHI Chromashine color and cut step-by-step by CHI Global Board Artists Anna Cantu and Rocky Vitelli. The results, from their I.D.ENTIFY Collection, are literally sublime.

This CHI Chromashine Color is a Total Mood

This CHI Chromashine Color is a Total Mood

There is a brighter, sunnier shade of blonde that is cropping up on social media feeds: Yellow. It’s a bold hue guaranteed to turn heads, and make a statement.

This CHI Chromashine Color is Peachy Keen

This CHI Chromashine Color is Peachy Keen

The result is a beautiful dark to light gradient of color from mid-lengths to the tips that will give the effect of a sun-kissed look. Watch Farouk Systems Elite Artist Ivan Rodriguez achieve this using CHI Ionic Cream Color, CHI Shine Shades and more.

Shatush Technique: The Sun-Kissed Trend for Spring

Shatush Technique: The Sun-Kissed Trend for Spring

The result is a beautiful dark to light gradient of color from mid-lengths to the tips that will give the effect of a sun-kissed look. Watch Farouk Systems Elite Artist Ivan Rodriguez achieve this using CHI Ionic Cream Color, CHI Shine Shades and more.