How-To Guides

Embrace Ice Blonde with CHI Bleach & Shine

Embrace Ice Blonde with CHI Bleach & Shine

What’s cooler than being blonde? Ice Blonde! From long, layered cuts to short, edgy men’s cuts, this cool-toned blonde is perfect for any of your clients who are looking to up their cool factor. Achieve Ice...

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Turn Up the Heat with Rio Red

Turn Up the Heat with Rio Red

Known for Carnival, the samba, the bossa nova and sparkling beaches such as Copacabana and Ipanema, the Brazilian city of Rio de Janeiro served as the inspiration for this flamboyant look from the CHIC...

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Chic Spring Wedding Updo by Mego

Chic Spring Wedding Updo by Mego

Whether your client wants an outdoor wedding with a backdrop of blooming trees or an indoor gathering in a ballroom dripping with roses, this chic updo with its crown of pinned curls will make her look like the queen she deserves to be on her special day.

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Sunkissed French Balayage Tutorial with Mego

Sunkissed French Balayage Tutorial with Mego

A French Balayage is perfect for the breezy, chic It Girl look that so many will be coveting this season. But what makes a French Balayage a French Balayage? The secret is a combination of freehand highlighting techniques paired with open-air processing rather than standard foil processing.

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Balayage Techniques with the CHI BOND + Lightening System

Balayage Techniques with the CHI BOND + Lightening System

Watch and learn as CHI Creative Director and master hairstylist teaches you how to minimize bleaching damage with CHI Bond & Seal, and how to create this blended balayage look with a mixture of the Backcombing Technique, the Weaving Technique, and the Contouring Technique.

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Rose Chignon Tutorial by Mego

Rose Chignon Tutorial by Mego

Whether your client wants to channel the next season of Bridgerton, the new Downton Abbey movie, or the perennial classic, Pride and Prejudice (the flawless Kiera Knightley one, of course,) this beautiful, historical romance-inspired rose chignon is sure to impress at the next formal gathering.

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The Ultimate Blonding Technique How-To

The Ultimate Blonding Technique How-To

Join Anna Cantu as she shares with you her summer blonde blending technique that your clients will love. Using the new Hemp Bleach and shine your client’s hair will be healthy and shiny, while lifting up to 9 levels. This simple technique works great on all levels of hair. So come join Anna on some summer blondeing fun!

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How-To: CHI Enviro Smoothing Treatment

How-To: CHI Enviro Smoothing Treatment

Today’s Fashion dictates healthy, shiny hair, and our clients are wanting more manageability and less Frizz. The CHI Enviro Smoothing System is simple, fast, and will leave your clients hair stronger, smoother and more manageable.

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How-To: Rose Gold Color

How-To: Rose Gold Color

Scroll down to follow the step-by-step using the CHI BOND + Lightening System, CHI Shine Shades, and more. The result will be pure (rose) gold.

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How-To: Sun-Kissed Babylights

How-To: Sun-Kissed Babylights

Come Spring and Summer, women are looking to add a little glow to their tresses. Whether it’s ultra-flattering babylights or face-framing golden blonde strokes, CHI Global Board Artist Anna Cantu is breaking down the technique to achieve a natural and perfectly sun-kissed look using the CHI BOND + Lightening System

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This CHI Chromashine Look Is Sublime

This CHI Chromashine Look Is Sublime

The next big color has arrived, and it’s here to usher in a sultry season: Lime Green. Don’t believe us? Billie Eilish and Dua Lipa are a few celebs who’ve amped up the edge factor by adding this vibrant color to their tresses. Inspired to take the plunge? Follow the full CHI Chromashine color and cut step-by-step by CHI Global Board Artists Anna Cantu and Rocky Vitelli. The results, from their I.D.ENTIFY Collection, are literally sublime.

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This CHI Chromashine Color is Peachy Keen

This CHI Chromashine Color is Peachy Keen

The result is a beautiful dark to light gradient of color from mid-lengths to the tips that will give the effect of a sun-kissed look. Watch Farouk Systems Elite Artist Ivan Rodriguez achieve this using CHI Ionic Cream Color, CHI Shine Shades and more.

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Shatush Technique: The Sun-Kissed Trend for Spring

Shatush Technique: The Sun-Kissed Trend for Spring

The result is a beautiful dark to light gradient of color from mid-lengths to the tips that will give the effect of a sun-kissed look. Watch Farouk Systems Elite Artist Ivan Rodriguez achieve this using CHI Ionic Cream Color, CHI Shine Shades and more.

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Cranberry Merlot – Cut and Color

Cranberry Merlot – Cut and Color

Watch the full cut and color tutorials to see how Farouk Systems Global Artist Rocky Vitelli creates this chic, on-trend look using CHI Color and the most innovative CHI Haircare styling tools!

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Stardust Collection – Ziggy Inspiration

Stardust Collection – Ziggy Inspiration

The Stardust Collection is a color romantic adventure in balance with the multi-layered hairstyles, from edgy activated curls to romantic smooth high gloss. The colors, using CHI Shine Shades Liquid Color are a natural 3-dimensional harmony and reflection of tones and levels to create a cluster of tones, featuring a marriage of cool and warm tones or the popping colors of CHI Chromashine. The Stardust Collection is inspired by the 70’s designs. The combination of volume, texture and high gloss colors makes this collection a luminous combination between shape and color. The haircuts contain a disparity of layers that create freedom and movement for many varieties of styling options. The combination of Farouk Systems Inc. color, products and tools give the artist the ability to produce the necessities of fashion forward hair.

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Stardust Collection – Galaxy Inspiration

Stardust Collection – Galaxy Inspiration

The Stardust Collection is a color romantic adventure in balance with the multi-layered hairstyles, from edgy activated curls to romantic smooth high gloss. The colors, using CHI Shine Shades Liquid Color are a natural 3-dimensional harmony and reflection of tones and levels to create a cluster of tones, featuring a marriage of cool and warm tones or the popping colors of CHI Chromashine. The Stardust Collection is inspired by the 70’s designs. The combination of volume, texture and high gloss colors makes this collection a luminous combination between shape and color. The haircuts contain a disparity of layers that create freedom and movement for many varieties of styling options. The combination of Farouk Systems Inc. color, products and tools give the artist the ability to produce the necessities of fashion forward hair.

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Stardust Collection – Sphere Inspiration

Stardust Collection – Sphere Inspiration

The Stardust Collection is a color romantic adventure in balance with the multi-layered hairstyles, from edgy activated curls to romantic smooth high gloss. The colors, using CHI Shine Shades Liquid Color are a natural 3-dimensional harmony and reflection of tones and levels to create a cluster of tones, featuring a marriage of cool and warm tones or the popping colors of CHI Chromashine.

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Lavender Blonde from CHI’s I’M BLONDE COLLECTION

Lavender Blonde from CHI’s I’M BLONDE COLLECTION

With the I AM BLONDE collection, CHI Artistic Director Patrick Kalle and Color Director Richard Jordan sought to redefine the standard definition of blonde. From blorange to lavender, this inspired collection proves that blondes really do have more fun! Watch the video below to see how this unique and majestic color combination was created for the collection utilizing a color formulation that can only be created from CHI Creative Color.

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